ABOUT

STRATEGY & OPERATIONS FOR CREATIVE BUSINESSES

We remove fragmentation from your business so you can do what you love.

Many high-potential companies struggle to achieve their goals because they lack effective systems and management or are ill equipped to tell their story in a public and meaningful way. We exist to develop and grow these companies to help them reach their full potential.

meet Katie 

wife, mother, dreamer, connector

My expertise includes event planning, hospitality, logistics management, marketing, and storytelling through multiple mediums of events, weddings, and public relations. Over my career, I've learned that surrounding myself with people who value kindness, authenticity, and dedication are priceless. That is how I conduct myself and treat others. Tulsa exudes talent and a confident swagger that needs to be recognized on a national level. My goal, through the vehicle of Madcap, is to bring light to the city and industry that I love.

Katie loves playing outside with her daughters, cooking with her husband, coaching basketball, and being around friends & family.

meet JUSTIN 

FATHER, Problem solver, builder

For over a decade, I've honed my skills in business strategy, management, finance, and especially operations. Emphasizing unreasonable hospitality, and metric driven decision making. I've built a career marked by continuous learning and growth. I now have the absolute pleasure of applying this expanding expertise to help burgeoning companies achieve their objectives. We're committed to enhancing operations, mitigating risks, and crafting compelling narratives for our clients, guided by our core values at every step.

Justin loves being outside with his family, hosting friends for dinner, and reading anything and everything.

WE pursue unreasonable hospitality:

To our team, or clients, our vendors, and our community, we give more than we take and care for people well.

Learning and growth are the metrics we judge ourselves by. Short term profits won't cut it. We refuse to make the same mistake twice; and we build in metrics to shorten this cycle time as much as possible.

We build, measure, & learn.

We are judged on delivering the expectations that we set for ourselves and others; a foundation of trust creates an environment where we can be radically honest.  

We do what we say we’re going to do transparently & directly.

We refuse to successfully execute a plan that leads nowhere. We're dedicated to empowering reputable, resilient companies, and as a result, every action we take is aimed at reinforcing this objective.

We inform the process with the story.

madcap VALUES

WHAT WE BELIEVE

We’d love to meet you!

ready for a holistic approach to your business?

Get dream results, gain credibility, and grow your bottom line when you add Madcap to your team. Fill out the contact form and let's get started!